2014 International UX Awards Winners Announced

The UX Awards celebrated and honored the most talented UX innovators, highlighted exceptional UX best practices, and showcased next-generation digital products that solve real customer problems. On September 11, 2014 in San Francisco, nineteen individual awards were presented at the 4th Annual International User Experience Awards (UXies), the premier awards for digital experience. This year’s UXies honored exceptional UX design, products, services, process, and concepts across a range of industries and technologies.

drinks before awards by UX Awards

This year’s Grand Prize Winner went to Work & Co. for its fully-responsive website redesign of Virgin America. All winners received crystal trophies; the Grand Prize recipient also received $1000 and each Gold, $250.

GRAND PRIZE for Most Impressive Industry Evolution: Virgin America’s Responsive
Redesign by Work & Co. for Virgin America.

Work & Co UX team courtesy of Marcelo Eduardo.

Work & Co UX team courtesy of Marcelo Eduardo.

Others included:

GOLD for Best Contribution to UX: Material Design by Google, Inc.

Google UX team courtesy of Matias Duarte.

Google UX team courtesy of Matias Duarte.

GOLD for Best Brand Experience: The new vw.com by Deutsch LA for Volkswagen of

Deutsch LA's UX Glass courtesy of Adam Sant.

Deutsch LA’s UX crystal trophy courtesy of Adam Sant.

GOLD for Best Enterprise Experience: SAP Consumer Insight 365 by SAP Labs LLC & HONORABLE MENTION (PEOPLE’S CHOICE): Project Drive.SAP by SAP Ireland Ltd.

CI 365 UX team courtesy of Janaki Mythily Kumar

CI 365 UX team courtesy of Janaki Mythily Kumar.

SILVER for Best Next-Generation Experience: Muse: the brain sensing headband by Interaxon Inc.

InteraXon UX Team: Trevor Coleman & Jay Vidyarthi

InteraXon UX Team: Trevor Coleman & Jay Vidyarthi

SILVER for Best Multichannel Experience: LUSH Handmade Cosmetics: Redefining the brand experience by Method for Lush Cosmetics & BRONZE for Best Theoretical Exploration: Method Money: Translating exploratory research into future scenarios by Method.

Method’s UX crystal trophies courtesy of Method

SILVER for Best Cultural Experience: Qatar Museums’ Website by Cogapp for Qatar Museums.

Cogapp presentation courtsy of Wolff Olins

Cogapp presentation courtsy of Wolff Olins.

BRONZE for Most Authentic Experience: The Newport Folk Festival® App by Cantina for Newport Folk Festival.

BRONZE for Best Everyday Activity: Everything You Love About Conference Calls by UberConference.

HONORABLE MENTION: 10,000ft by 10,000ft.

HONORABLE MENTION: SwiftKey Keyboard: fast, easy and fun typing by SwiftKey.

HONORABLE MENTION: QardioArm by Qardio Inc.

HONORABLE MENTION: Kennedy and Oswald by Mullen/ Mark Boroyan for National Geographic

STUDENT for Best Student UX: Zone by Virginia Tech Industrial Design Students

Zone presentation courtsy of Jason Reid Scott

Zone presentation courtsy of Jason Reid Scott

PEOPLE’S CHOICE: MaVeZe – UX Redesign of Leading Tel-Avivian Blog by UXVision for MaVeZe

UXVision UX team: Tal Florentin

SECRET ADMIRER: UX Framework: Serve Responsive Web by American Express Serve

HONORABLE MENTION (SECRET ADMIRER): The Eventbrite Reserved Seating – Seat Designer Application by Eventbrite

Panelists and judges, keynote speaker Andrew Crow of UBER, and opening remarks speaker Rafe Needleman of Yahoo! Tech, discussed how UX has finally become recognized as a critical part of a product’s success to an audience of over 350 technology executives and practitioners. Each winner also presented their projects and approach at the afternoon portion of the 2014 event, which was held at the Merchants Exchange Club in San Francisco, CA.  The event also featured guest speakers Todd Lefelt of Huge and Janaki Kumar of SAP.

Andrew Crow (Uber) keynote courtsy of Jason Reid Scott

Andrew Crow (Uber) keynote courtsy of Jason Reid Scott

Rafe Needleman

Rafe Needleman

Janaki Kumar

Janaki Kumar’s presentation

“The importance of exceptional UX is changing the way products and services are brought to life, presented to customers and upgraded to better serve customer needs. Without great UX, none of these products would be nearly as successful,” says Beverly May, Executive Director of the UXies. “These companies understand the role of exceptional UX and are helping the industry evolve with outstanding, impactful and innovative products. This year saw over 50% more submissions than 2013 as ever more organizations realize the importance of UX”. Submissions came from 15 countries.

The UXies are chosen by a rotating panel of expert judges using a 5-point voting system and consensus. Awards are given based on merit, outcome, impact, methodology, and innovation, rather than in fixed categories. The 2014 Jurors included:

 Cliff Kuang, WIRED
 Alex Wright, Research Head, Etsy
 Brian Kralyevich, VP UX, Amazon
 Greg Petroff, CXO & GM UX, GE
 Janice Fraser, CEO, LUXr at Pivotal Software
 Margaret Stewart, Director Product Design, Facebook
 Michal Pasternak, Former CXO, HUGE
 Turi McKinley, Participatory Design Director, Frog



Beverly May, UX Awards Executive Director, and judges: Brian Kralyevich, Turi McKinley, Cliff Kuang, Michal Pasternak, Janice Fraser, and Margaret Stewart. Courtesy of Sylvia Bargellini

“The UXies are a great opportunity to recognize those companies that are putting customers first and
taking the extra step forward to guarantee that they are engaged and satisfied with each and every touch
point with their product or service,” said Turi McKinley, a 2014 judge.

The UXies (UXAwards.org) were the first awards dedicated exclusively to showcasing the best in UX: practitioners, outcomes, processes and impact. The UX Awards evangelize the essential value of UX, inspire and educate the broader technology community, celebrate and reward exceptional UX practitioners and companies, and advance the craft of UX as a discipline. The UX Awards are produced by Oxford Tech + UX in partnership with dozens of major local and national UX, technology and design organizations.

The 2014 UX Awards were sponsored by HUGE, SAP, Infor, Fjord, Modus Associates, VerbFactory, Wunderland, Conjure, The Design Team, Flying Pancakes Productions, Interaction Design Foundation, Loop 11, Neo, Pivotal Labs, Pow Interactive, Proto.io, Rosenfeld Media and Sachs Insights.

To learn more about the UX Awards, visit userexperienceawards.com.

Follow us on Twitter @OxfordTech & @UXAwards or on Facebook for news about upcoming UX Events.