Project Details is a Techstars startup that rewards consumers in myriad interest categories based on past social media and purchase activity both offline and on other social networks, including Foursquare. Oxford Tech + UX advised startup on user experience and product flow for their beta iphone mobile app. Following their beta product release, was accepted into Techstars, launched the beta to the public in May, 2012 and raised a Series A financing round, led by First Round Capital.

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