Successful Designer's Secret Weapon

Successful Designer’s Secret Weapon

By Julia Salem

March 31, 2012

Predictability is the secret weapon that all successful designers use. The site you are working on or creating should be as predictable as possible in order to be considered well designed. Some of the most popular sites, including ProBlogger, Copyblogger, and TechCruch utilize this secret weapon.

How does a designer keep their site predictable? This can be done by defining the main goal of the site being created. In addition, you should define the ideal visitor. Once this is done, you can recreate this ideal visitor’s path on your website. What would they expect to see and where do they expect to see it on your site?

Source: Graphic Design Blender

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